Post by account_disabled on Mar 10, 2024 4:28:47 GMT
Latin American consumers have approached a product or service after seeing an advertising campaign that they consider inclusive. 69% of Black consumers indicated they are more likely to purchase a certain brand after seeing an advertising campaign they consider inclusive. 71% of LGTBQ+ consumers said they are more likely to proactively seek out a brand whose advertising authentically represents a variety of sexual orientations Consumers expect brands to be inclusive and reflect reality. “You don't just put a rainbow on a product and call it a marketing strategy ,” said Sarah Kate Ellis, a pioneer in supporting the LGBTQ+ community, and president and CEO of GLAAD, a nonprofit media organization. world we live in by showcasing the wide range of diverse identities within the LGBTQ community.
This includes transgender and non-binary people, as well as gay France Telegram Number Data and lesbian parents with children,” the American media executive said. So, to create inclusive marketing we must actively understand the needs of those who may not be in the halls of leadership.Latin American consumers have approached a product or service after seeing an advertising campaign that they consider inclusive. 69% of Black consumers indicated they are more likely to purchase a certain brand after seeing an advertising campaign they consider inclusive. 71% of LGTBQ+ consumers said they are more likely to proactively seek out a brand whose advertising authentically represents a variety of sexual orientations Consumers expect brands to be inclusive and reflect reality.
“You don't just put a rainbow on a product and call it a marketing strategy ,” said Sarah Kate Ellis, a pioneer in supporting the LGBTQ+ community, and president and CEO of GLAAD, a nonprofit media organization. Brands must take the initiative to reflect the world we live in by showcasing the wide range of diverse identities within the LGBTQ community. This includes transgender and non-binary people, as well as gay and lesbian parents with children,” the American media executive said. So, to create inclusive marketing we must actively understand the needs of those who may not be in the halls of leadership.
This includes transgender and non-binary people, as well as gay France Telegram Number Data and lesbian parents with children,” the American media executive said. So, to create inclusive marketing we must actively understand the needs of those who may not be in the halls of leadership.Latin American consumers have approached a product or service after seeing an advertising campaign that they consider inclusive. 69% of Black consumers indicated they are more likely to purchase a certain brand after seeing an advertising campaign they consider inclusive. 71% of LGTBQ+ consumers said they are more likely to proactively seek out a brand whose advertising authentically represents a variety of sexual orientations Consumers expect brands to be inclusive and reflect reality.
“You don't just put a rainbow on a product and call it a marketing strategy ,” said Sarah Kate Ellis, a pioneer in supporting the LGBTQ+ community, and president and CEO of GLAAD, a nonprofit media organization. Brands must take the initiative to reflect the world we live in by showcasing the wide range of diverse identities within the LGBTQ community. This includes transgender and non-binary people, as well as gay and lesbian parents with children,” the American media executive said. So, to create inclusive marketing we must actively understand the needs of those who may not be in the halls of leadership.